2026-09-19T10:27:41Zhttps://wakespace.lib.wfu.edu/server/oai/request

oai:null:10339/148012026-09-02T14:47:52Zcom_10339_14934col_10339_38132

Archer, Jason 2010-05-07T18:35:21Z 2010-06-18T18:58:51Z 2010-05-07T18:35:21Z 2010-06-18T18:58:51Z 2010-05-07T18:35:21Z https://wakespace.lib.wfu.edu/handle/10339/14801 Building off of previous social tagging research, the author of this thesis investigated social tagging on Flickr, examined several collectively produced tag clouds on the Web site, and analyzed the discourses generated by, and generating, the tags displayed in these tag clouds. By applying a semiotic analysis, this thesis found that tag clouds are sign systems that are made meaningful through the codes and conventions constituting these clouds and in doing so was able to interpret the social “realities” group tag clouds construct. Specifically, this study explicated the ideological function of group tag clouds and identified six connotative codes that can be usefully applied to further social tagging and tag cloud research. en_US Wake Forest University social tagging tag clouds semiotics ideology flickr Reading Clouds: An Analysis of Group Tag Clouds on Flickr Thesis Release the entire work immediately for access worldwide. Mitra, Ananda Beasley Von Burg, Alessandra Watson, McClain Communication open.access